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Whenever someone visits websites, sends emails or fills up online surveys, they leave digital footprints. You can leave your footprints without being aware. A web server could log your IP address like 192.168.1.1 and location to study more about your activity online. Your posts and impressions on social media are also digital footprints. The higher your engagement […]

Did you know? 80% of the marketers say that if they had to lose one marketing tactic, they’d drop social media and not email marketing. (Source: HubSpot). This statement clearly shows how a lot of marketers value email marketing. For good reasons, email has stayed the formal way of communication since day one. It is […]

If you run a business, you know how competitive and overcrowded the market is today, in nearly every industry. It seems next to impossible to stand out in such a crowd. Needless to say, your competitors have already established a foothold in the market and they’ve gained a head start, which makes it even more […]

When you work on web design, one of the few things that you will always have to work on is ensuring a good user experience. User experience design is a process to develop websites and apps that offer a relevant and meaningful experience to the user. It combines several aspects of usability, design, function, and […]

Track Conversions Using a Google Tag Manager: Here’s How If you’ve got a website set up for your business, you need to get a clear overview of your conversions. Whether you provide Jogos Valendo Dinheiro de Verdade games for the Brazilian market or design office decor for local companies, knowing how much you sell enables […]

The Best Profitable Money-Making Business Ideas for Startups The pandemic has dramatically impacted the lives of people worldwide. Some have lost their jobs, others have ended up closing their businesses because of the harsh measures to control the spread of the virus, and others have lost their workforce. People have been affected differently, and most […]

When building a brand, choosing your colour palette is as essential as your logo, tone of voice, fonts, and brand values. It helps people to understand something about what you stand for and represent. Choosing and keeping a suitable colour palette will keep your brand consistent, and over time, will make it recognizable. Let’s look […]

53% of all trackable website traffic comes from organic search, and it drives 6% of all online revenue, on average. So, SEO-friendly web design is likely to boost your site’s organic search traffic. Plus, there’s a good chance for your sales or conversions to grow. If you wish to get the most out of it, […]

Local link building is the core of many digital marketing strategies, and it’s easy to see why. As search engines build their algorithms around links, mentions and authority, the chance to work within that framework and build your presence online in your area whilst also providing valuable insights to readers seems like an obvious boon. […]